AUCKLAND, September 1st, 2016 – IDC New Zealand has released its 2016 ConsumerScape 360° survey findings. The report highlights how, for an increasing number of consumers, using smart devices and accessing online content is no longer just an occasional action, it is a way of life. The survey shows that in a typical week the average New Zealand consumer now spends 47 hours using a smart device (Smartphone/Tablet/Desktop PC or Notebook).
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New Zealand is Addicted to Digital Spending Almost as Much Time on Smart Devices as They Do Sleeping
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